HairBack – Privacy Policy

Effective date: September 16, 2025

HairBack (“we”, “our”, “us”) is developed and operated by MB IT Power, based in Lithuania. This Privacy Policy explains how we collect, use, and protect your information when you use our app.

  1. Introduction

We value your privacy. HairBack is designed to offer hair-related analysis and recommendations without requiring registration. We aim to minimize data collection and ensure your data stays on your device unless absolutely necessary.

  1. Data We Collect

We collect the following data through the app:

  • Age
  • Gender
  • Answers to health-related questions (used only for anonymized analytics)
  • Hair images (used for AI analysis, not stored permanently)
  1. How We Use Your Data
  • To generate a personalized hair health report
  • To provide recommendations on hair regrowth or loss prevention
  • To improve app performance and user experience via anonymized analytics

No login or registration is required. We do not link collected data to specific individuals.

  1. How We Process Images

Users are asked to take 4 photos of their hair. These images are:

  • Sent securely to our AI processing system
  • Deleted immediately after processing
  • Not stored or linked to personal identifiers

Image transmission is encrypted and handled securely.

  1. Local Data Storage

Age and questionnaire answers are stored locally on your device.

We may use this data in anonymized form for analytics purposes, which may be shared with trusted third-party services like Mixpanel. No personal or identifiable information is included.

  1. Analytics & Third-Party Services

We use third-party tools to improve HairBack:

  • Mixpanel – product analytics
  • Sentry – error and crash reporting
  • RevenueCat – subscription and purchase management

These services may collect anonymized data such as device type, OS version, and usage patterns. Refer to their privacy policies for details.

  1. Children’s Privacy

HairBack is intended for users 18 years and older. We do not knowingly collect personal information from anyone under 18. If we become aware that data has been collected from a user under 18, we will delete it immediately.

  1. User Rights

As we do not collect personally identifiable information, certain data rights (such as access, correction, or deletion) do not apply in the traditional sense.

If you have concerns or questions, you may contact us directly.

  1. Data Security

We take data security seriously:

  • All communication with servers is encrypted
  • Images are deleted immediately after use
  • Local data remains on your device

10. Changes to This Policy

    We may update this Privacy Policy from time to time. You’ll be notified of any significant changes through the app or via an update notice.

    1. Contact Us

    MB IT Power
    Email: [email protected]
    Country: Lithuania